/ Dictionary / Index C comparative advertising: Meaning and Definition of Find definitions for: compar'ative ad'vertising Pronunciation: [key] advertising in which a competing product is identified and compared unfavorably with the advertiser's product. Random House Unabridged Dictionary, Copyright © 1997, by Random House, Inc., on Infoplease. comparative comparative government Related Content Daily Word Quiz: dissonant Analogy of the Day: Today’s Analogy Spelling Bee: Today’s Spelling Bee Frequently Misspelled Words Frequently Mispronounced Words Easily Confused Words Writing & Language