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advertising
(Encyclopedia)advertising, in general, any openly sponsored offering of goods, services, or ideas through any medium of public communication. At its inception advertising was merely an announcement; for example, en...Ogilvy, David Mackenzie
(Encyclopedia)Ogilvy, David Mackenzie, 1911–99, British-American advertising executive. He was a chef in Paris and a door-to-door salesman before entering advertising, becoming an account executive in Britain and...Lasker, Albert Davis
(Encyclopedia)Lasker, Albert Davis, 1880–1952, American advertising executive, sometimes called the founder of modern advertising, b. Freiburg, Germany. He came to the United States as an infant and entered adver...Burnett, Leo
(Encyclopedia)Burnett, Leo bərnĕtˈ [key], 1891–1971, American advertising executive, b. St. Johns, Mich., grad. Univ. of Michigan (1914). He was a newspaper reporter and worked in advertising before moving to ...Madison Avenue
(Encyclopedia)Madison Avenue, celebrated street of Manhattan, borough of New York City. It runs from Madison Square (23d St.) to the Madison Bridge over the Harlem River (138th St.). In the 1940s and 50s, some of t...Better Business Bureaus
(Encyclopedia)Better Business Bureaus (BBBs), agencies devoted to promoting ethical practices on the part of business through voluntary self-regulation. BBBs are supported by businesses in communities throughout th...Dwiggins, William Addison
(Encyclopedia)Dwiggins, William Addison, 1880–1956, American type designer, calligrapher, and book designer, b. Martinsville, Ohio. He attained prominence as an illustrator and commercial artist, and he brought t...Linden, city, United States
(Encyclopedia)Linden, city (1990 pop. 36,701), Union co., NE N.J., in the New York metropolitan area; inc. 1925. During the first half of the 20th cent., Linden changed from an agricultural district to a city of di...white-collar crime
(Encyclopedia)white-collar crime, term coined by Edward Sutherland for nonviolent crimes committed by corporations or individuals such as office workers or sales personnel (see white-collar workers) in the course o...Koberger, Anton
(Encyclopedia)Koberger, Anton änˈtōn kōˈbĕrˌgûr [key], c.1445–1513, German printer. He established in 1470 the first printery in Nuremberg. In 1483 he produced a German Bible and in 1484 the first book pr...Browse by Subject
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